They sound terrible, they look terrible, and they are also bad for your health. So, why do men keep on wearing flip-flops the same minute when the sun comes out?
If the latest warm weather was not the reason enough to be happy, then here is another one. The mens havaianas – one of spring or summer’s most monstrous of sartorial crimes – may be on its last legs. As men all over the world were taking off their socks at the weekend and making the most of the unseasonable sunshine, some of the experts were talking about the many health problems that repeated flip-flopping can cause.
Those fragile rubber sandals becoming more and more common sight on the high streets and not only there, these havaianas are perfectly adequate for a stroll on the beach. And still, the foot specialists are warning us, that they simply were not designed for such a everyday pounding.
It seems we are too high on vitamin D so we cannot to notice the damage that flip-flops’ beyond-basic design is causing.
Metatarsalgia is the most ordinary flip-flop induced injury and that is the irritation of the ball of the foot. Symptoms of this injury include shooting pains, burning sensations and a lack of feeling in the toes. And if it is left untreated, well the condition can get worse with time; surgery may be required.
What it comes down to is that flip-flops are pretty ineffective at being footwear. They do not really stay on your feet, and even when they do, their complete lack of cushioning means every particle of gravel feels as a large rusty nail has been driven into your flesh.
The thing is that nobody in flip-flops can do anything or get anywhere capably, so they just drag your feet along, emitting a noise like an air-bed has being kicked repeatedly.
And even if we know this last year, two hundred million pairs of Havaianas were sold worldwide. Even with fifteen percent of total production exported to some eighty countries, enough of the sandals were sold in year 2011 for almost every man, woman and child in Brazil.
Havaianas‘ simple wishbone of design between-the-toe was inspired by Japanese zori sandals, the conventional straw bottomed footwear that was worn by geishas.
In 1962 before the launch, some executives from Alpargatas took a trip to Japan – said Rui Porto, a longtime executive of the company who now works as a media consultant for the brand.
However, the origins of this style of sandal date back to the dawn of time, to approximately the same era as the innovation of the wheel.
Still, patent or not, men’s havaianas has kept the formula behind its soft rubber soles a tightly guarded secret. While most of its direct competitors make plastic-soled and cheaper flip-flops, Havaianas’ exposed rubber soles are seen as answer to the brand’s achievement and their manufacturing development is kept under strict wraps.